Perfume: 21st Century Scents, Testing Tips, and Where On Your Body You Should Really Apply Perfume…

July 14th, 2011

By Stefanie Payne

A woman’s perfume tells more about her than her handwriting.
- Christian Dior

To become a master parfumer, you must be born with senses as finely-tuned as those of a master sommelier and with the steady hand of an oral surgeon.  Scent triggers memories from our lives past, smells entirely different on everybody depending on how it works with our body chemistry, and the perfume industry brings in more than 20 billion dollars a year. Fragrance, although arguably best at its most subtle, is a very powerful thing.

Below are some helpful and interesting tips on how to buy, test and wear perfume.

Buy: 21st century scents!

Subtle scents are here to stay.  Less concentrates forms, such as eau de toilettes (EDT) and ancillaries (body lotions and gels) contain a fraction of the perfume oil found in eau de parfume (EDP) — leaving behind a less intense, more intriguing scent. Look for notes of wood, pear, cedar, green tea and light floral notes like honeysuckle and freesia.

  • Love organics? It doesn’t have the staying power that EDT or EDP does, so layer with a lightly scented body lotion.

Try: Korres Vetiver Root, Green Tea & Cedarwood Unisex Perfume

Testing Tips:

  • * Test perfume in an open space with adequate air flow.
  • * Don’t apply perfume or heavily scented body creams before trying fragrances.
  • * After application, let the scent settle for at least three minutes before judging the scent.
  • * Sniffing coffee beans between sampling fragrances will refresh your sense of smell.

Note: The capability of your nose to smell different fragrances diminishes each time you smell a different scent. Stop at about three.

How to Maximize Wear Without Overwhelming Others:

  • Apply to pressure points, the interior of your elbow and on your back between your shoulder blades.  Let the subtle scent soar when you sit, walk or hug another.